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Owner, Designer

Sam Stuesser Creative

April 2024 –

  • Create high-fidelity assets for Biotech, Industrial, Marketing, and CPG sectors, delivering interactive web elements, presentation decks, and brand campaigns. 

  • Execute end-to-end UI design, wireframing, and prototyping.

    Manage social content strategies, paid and organic campaigns, content creation, video editing, and motion graphics production.

Senior UI/UX Designer

Allen Institute for AI

April 2021 – April 2023

  • Led end-to-end design for complex AI demos, including user research, information architecture, interaction design, and prototyping using Figma and Adobe XD.

  • Translated complex technical concepts into intuitive user experiences and maintained reusable design systems.

  • Partnered with PMs, engineers, and researchers to align product strategy, user needs, and technical feasibility.

  • Built and maintained reusable design systems, patterns, and components that enable fast iteration and consistent experiences.

  • Defined and evangelized scalable design frameworks that connect visual and interaction design to AI2's broader mission.

  • Design for: allenai.org, pnw.ai (sunsetted), AllenMLI (sunsetted), Research Visualization (ReViz), Climate Modeling, AllenNLP, Unified-IO, Macaw, AI2 Delphi, Wildlands

Associate Creative Director

Microsoft

April 2020 – April 2021

  • Led global Microsoft Store campaigns spanning holiday launches to the Ultimate Game Sale, managing a team
    of designers and a copywriter. 

  • Directly responsible for campaign ideation, user testing support, multidisciplinary design, brand books,
    and campaign implementation guides and assets.

  • Assisted with icons and design documentation for Microsoft Web Framework

Lead Designer + Art Director

Leafly

August 2019 – January 2020

  • Served as senior creative for Point of Purchase (POP) design, social content, packaging, print, digital display, and interactive installations. 

  • Directed social and video content from pre-production to post-production in partnership with Product, Editorial, and Research teams.

  • Impacted by Covid layoffs

Senior Content Creator

Copacino + Fujikado 

January 2018 – May 2019

  • Grew social content studio from a one-person shop to managing several content creators and an in-house production studio over 1.5 years

  • Managed freelancers, vendor relations, and client accounts for experiential and Virtual Reality (VR) creative. 

  • Produced photoshoots, acted as primary photographer, and managed social content calendars for brands including Holland America and Ste Michelle Wine Estates.

  • Acted as art director on set for Ste Michelle Wine Estates campaign productions.

Designer, Brand + UI

Hey Advertising

August 2016 – November 2017

  • Delivered identity management, style guides, digital campaigns, web and print design for regional and national clients.

  • Managed digital assets including email, UI, digital display, and data visualization for Mutual of Enumclaw.

  • Other clients: Northland Communications, University of Utah Health, Everett Clinic, Car Toys, and Bobbysue’s Nuts

Social Media Art Director (Contract)

Laundry Service

April 2016 – August 2016

  • Served as creative lead for T-Mobile. Created social campaigns, evergreen social content, and experiential/social activations.

  • Daily tasks included producing and creating social organic content, original paid social assets,
    gif creation, copy editing, motion graphics, mentoring and managing freelancers,

  • Art direction on campaigns in partnership with Wunderman-Thompson, including work with for T-Mobile
    Tuesdays with DJ Khaled and John Legere

Visual Designer (Contract)

Microsoft

January 2016 – March 2016

  • Designed user interfaces, web layouts, and cross-funnel marketing campaigns for OneNote within the
    Windows 360 team.

  • Developed iconography, interaction animations, and user research protocols.

Digital Designer (Contract)

Amazon 

October 2015 – December 2015

  • Worked as a part of Amazon’s ADX (Advertising, Design, and Experience) team to partner with national brands
    in creating data-driven, visually seamless digital executions across Amazon owned properties.

  • Deliverables included digital display, paid social, wake screens for Amazon Kindle, and interstitial elements.

  • Clients included: Sodasteam, NEFF, Dockers, Brother Printers, Nintendo of America, Xbox.

Designer + Print Production Manager

Potawatomi Hotel & Casino

July 2014 – September 2015

  • Responsible for art direction development and deliverable design of full spectrum campaigns for internal casino, fine dining and hotel clients.

  • Managed the print production of projects by partnering with outside vendors, vetting contracts, printing
    and finishing in-house.

  • Styled sets and talent wardrobe for social media video content and tv commercials.

Senior Design Intern

Harley-Davidson Motor Company

June 2012 – July 2014

  • Produced print and digital materials for global marketing campaigns and the Harley-Davidson Museum.

  • Contributed to creative production for the 110th Anniversary Celebration and the 2015 Summer H-D
    Women’s apparel line.

  • Promoted to Senior Design Intern from Design Intern in 2013.